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The business idea that I am about to share with you, almost
seems too easy to actually work. Don't think that for a minute.
This one idea is actually powerful enough to change your life
forever. It sure has mine.
Basically, what you are going to be doing is selling an E-book.
The E-book that you will be selling will cost you nothing and
will sell for as little as $4.95 or as much as $99.95. That's the
beauty of selling E-books. You only have to write or compile
the book once, and you can sell it thousands of times, and the
product itself does not cost you a dime. There are some costs
in processing the order, but they are nominal, and we'll discuss
them in a moment.
To put this strategy to work making you money, there are a few
things that you must know. But don't let the things that I'm
about to describe intimidate you. Read this list with an open
mind. If you already know how to these things, then you are
ahead of the game and ready to get started.
You will need:
A homemade booklet that was written by you, or for you. This
booklet can be just a simple publication. It does not have to be
a large publication. Sometimes just a few type pages can actually
become a saleable product.
Writing a booklet like this is actually very easy. A booklet is
nothing more than a series of articles, and you don't have to
be a professional writer to write articles that people will find
interesting. This type of writing is nothing more than writing
just like you speak.
That's what I'm doing now as I write this article. I'm writing
as if you and I are sitting at my kitchen table having a
You will also need your own domain name: Like
www.troutfishing.com or www.breadmaking.com. Some search
engine experts claim that the search engines will send you more
traffic if you register the domain name as
www.bread-making.com, with a hyphen. However, keep in
mind that this is only advantageous if you are depending on all
of your traffic to come from the search engines. If you are going
to be doing any off line advertising, then this can really hurt
you because people will forget about the hyphen, and they will
not find your website.
You will also need a simple website.
This idea revolves around starting with a subject that you are
knowledgeable about, or a subject that you would like to
research. This does not have to be a complicated topic like
brain surgery. It can be something very simple, as long as there
are other people who would like to learn about the subject.
Actually trout fishing might be a good topic. Bread making
might work, but I'd look for something a little more powerful.
I can show you how to find topics that people are hot for, but
that's another article.
Fisherman and golfers are fanatics, and many products are
already on the market that teach them how to do these things
better. Don't let that scare you off. The fact that there are
many products already being sold on a given subject, means
that there is an intense interest. More than likely there is room
for one more product as long as it provides fresh ideas and or
new concepts. Or an old concept with a new twist.
Maybe you have a hobby that you are passionate about. If so,
you can be assured that there are other people who share your
passion, but may lack your knowledge of the hobby. If that's the case, they will be willing to pay money for a booklet that
will quickly teach them what they need to know about this
Put your thinking cap on and think long and hard about human
nature. What is it that people want? Ever been to a little league
game or a midget football game? These parents want their child
to be the best! There is a market for products that help children
achieve their goals. A booklet or video on pitching techniques
or any other competitive sport that children participate in will
sell really well!
They also want this information instantly! They sit down at the
computer, type in whatever it is that they are looking for, and
they want something to pop up on the screen instantly telling
them what they want to know.
Does it really work that way? Yes and no. When people do a
search, information does pop up on the screen, but is it what
they are looking? Kinda, but not really.
This is where you come in.
You create a simple website on the subject of your E-book,
and on that website you provide a significant amount of
information that your target prospect finds very interesting.
You give them lots and lots of information, but you don't give
them everything. Instead you tell them about your e-book that
tells it all! Then you explain how they can buy it right now,
and be reading it in minutes.
Does this really work? You better believe it does!
How many different topics will this work for?
As an example we'll use the keyword phrase "slot machines".
Every gambler, and there are tens of thousands of them, want
to know how to beat the slot machines. If you read 10 books
about winning at the slots, you would have enough knowledge
to write a E-book of your own. Don't copy anybody else's
work. Simply do the research, acquire the knowledge, and
then write from what you have learned. If you copy word for
word you are violating the copyright laws, and you will have
trouble. On the other hand, if you thoroughly research a
subject, and then write from the knowledge that you have
absorbed, the information that you produce is original to you.
There are so many potential products that I could make this
article 100,000 words long, but we don't have the room here.
Anyway, you've got the idea.
The secret to making this work is to find a topic that is very
narrow. As our example we'll use trout fishing. Once you have
written your booklet about trout fishing, you will then create a
website about trout fishing. The website will have many
references to trout fishing, and a lot of information on the
subject, but the absolute best trout catching techniques will
not be revealed. In essence, the website will actually be a very
well crafted, electronic sales letter.
You can create the website yourself, or you can hire an expert.
Don't throw your money away. You can learn website design.
I did, and I knew nothing about website design, and little about
If the topic you choose is narrow enough, and your booklet
and web page are well done, you should attract a substantial
number of visitors to your website, who are willing to buy
your booklet. The secret is to have your page come up very
near the top of the list when someone types "trout fishing"
into a major search engine. There are no tricks you can use
to do this, just creative thinking.
What most people don't realize is the number of times that the
most mundane words or phrases are searched on a daily basis.
If fact, the more mundane your key word, the better your
chances, because there is much less competition for these
mundane key words or phrases. I'll show you how to find out
how often your keyword is being searched.
Once you have your website up and running and your booklet
is selling really well, then you can let others sell it for you
through an affiliate program. This is when the money really
starts rolling in.
There are people on the net who are using this model to make
a living on a full time basis. The topics that they have chosen
to write about are certainly not earth shaking, and they would
never sell in book stores. Yet on the internet, they do very
well with them.
I myself sell tens of thousands of dollars worth of information
products that are gardening related. I didn't really think my
products would sell as well as they do, but I still took that
calculated risk to at least test the water. You owe it to yourself
to give it some serious thought. For years I sold a homemade
booklet for $19.95, and it was only about 27 typed pages.
That booklet is now an E-book, and it is selling really for
Here's something to think about. You only have to write the
booklet once, yet you can sell it forever. People have been
trout fishing since the days of the caveman, yet only a very
tiny fraction of the people on the planet actually know how.
99.9% of the people that own fishing rods don't have any
idea how to catch fish. I'm one of them, and I've been fishing
for years. I just never catch much.
Find a topic that people have a sincere interest in, and you will
have a winner. Stop by the message board at
http://www.homemadebooklets.com and join in the discussion.
It's a great place to pick up new ideas and lots of inspiration.
There is a E-book inside of you. Set it free!
About the Author
Michael J. McGroarty is the author of the Free Report Series
"37 Secret Money Making Strategies". Stop by
http://www.homemadebooklets.com and sign up for the
entire series. This is a Free offer.
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